While at Bubblegum Club, I worked on an exciting multi-platform digital campaign for Spotify in collaboration with fashion designer Thebe Magugu. As part of the creative team, I helped deliver various assets including bespoke playlist cover art, dynamic out-of-home animations for Times Square billboards, custom in-app design elements, and engaging social media collateral. My role involved developing fluid, organic digital soft body sculptures in Cinema 4D that drew inspiration from Magugu's Textile patterns of rock art. Through our agency's harmonious blend of fashion, music, and digital art, this campaign established new creative standards for Spotify's visual storytelling across multiple touchpoints.